NARRATIVE STRATEGY

IF YOU DON'T TELL YOUR BRAND STORY TO THE MARKET, THEY WILL TELL IT FOR YOU.

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Naming Minc.Space Branding e Design - Porto Alegre

Minc.Space Branding e Design - Porto Alegre

THE NAME SHOULD BE A WINDOW TO THE BRAND’S PERSONALITY.

Brand Name
Process of developing a name for a brand, product, service, or project, to be easily recognizable and memorable to the desired audience.

Domains and usernames
Having a unique online address helps distinguish the brand, and facilitates interaction and identification in a virtual community.

Designative
It is usually applied next to the brand name to explain what the brand offers as a product or service. Ex. Associate Lawyers, Floriculture, Financial Consulting, Pharmacies.

Discriminators
Supporting elements that qualify the brand. Ex. Since 1980, São Paulo Region, By Google.

Narrative Guidelines
Brand tone of voice, expressions, and keywords are part of the textual universe of brand communication.

Manifest
An eloquent expression of the brand's voice and personality, conveying its reason for existing in a captivating narrative and emotionally connecting the brand to its target audience.

Tagline/Slogan
Short phrases that aim to communicate the essence or general promise of the brand to persuade or promote products and services.

START THE JOURNEY

CUSTOMERS WHO ARE ALREADY PART OF OUR JOURNEY

Discover Minc.Space's Visual Strategy solutions and schedule a conversation with our team.

DISCOVER THE SOLUTIONS

CASES

JOIN THE GROUP OF BRANDS THAT ARE ESTABLISHING MORE CONFIDENT AND EFFICIENT CONNECTIONS WITH THEIR CUSTOMERS.

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Minc.Space branding and design consultancy | brazil|

NARRATIVE STRATEGY

IF YOU DON'T TELL YOUR BRAND STORY TO THE MARKET, THEY WILL TELL IT FOR YOU.

THE NAME SHOULD BE A WINDOW TO THE BRAND’S PERSONALITY.

Brand Name
Process of developing a name for a brand, product, service, or project, to be easily recognizable and memorable to the desired audience.

Domains and usernames
Having a unique online address helps distinguish the brand, and facilitates interaction and identification in a virtual community.

Designative
It is usually applied next to the brand name to explain what the brand offers as a product or service. Ex. Associate Lawyers, Floriculture, Financial Consulting, Pharmacies.

Discriminators
Supporting elements that qualify the brand. Ex. Since 1980, São Paulo Region, By Google.

Narrative Guidelines
Brand tone of voice, expressions, and keywords are part of the textual universe of brand communication.

Manifest
An eloquent expression of the brand's voice and personality, conveying its reason for existing in a captivating narrative and emotionally connecting the brand to its target audience.

Tagline/Slogan
Short phrases that aim to communicate the essence or general promise of the brand to persuade or promote products and services.

CASES

LOGBOOK

CONNECT

BOOK A CALL

LET'S TALK?

ANA CASTILHO
ana@minc.space

NANDO ROCHA (DINHO)
nando@minc.space

NARRATIVE STRATEGY

IF YOU DON'T TELL YOUR BRAND STORY TO THE MARKET, THEY WILL TELL IT FOR YOU.

THE NAME SHOULD BE A WINDOW TO THE BRAND’S PERSONALITY.

Brand Name Process of developing a name for a brand, product, service, or project, to be easily recognizable and memorable to the desired audience.

Domains and usernames Having a unique online address helps distinguish the brand, and facilitates interaction and identification in a virtual community.

Designative It is usually applied next to the brand name to explain what the brand offers as a product or service. Ex. Associate Lawyers, Floriculture, Financial Consulting, Pharmacies.

Discriminators Supporting elements that qualify the brand. Ex. Since 1980, São Paulo Region, By Google.

Narrative Guidelines Brand tone of voice, expressions, and keywords are part of the textual universe of brand communication.

Manifest An eloquent expression of the brand's voice and personality, conveying its reason for existing in a captivating narrative and emotionally connecting the brand to its target audience.

Tagline/Slogan Short phrases that aim to communicate the essence or general promise of the brand to persuade or promote products and services.

CASES

LOGBOOK

CONNECT

BOOK A CALL

LET'S TALK?

ANA CASTILHO ana@minc.space

NANDO ROCHA (DINHO) nando@minc.space

Brand Name
Process of developing a name for a brand, product, service, or project, to be easily recognizable and memorable to the desired audience.

Domains and usernames
Having a unique online address helps distinguish the brand, and facilitates interaction and identification in a virtual community.

Designative
It is usually applied next to the brand name to explain what the brand offers as a product or service. Ex. Associate Lawyers, Floriculture, Financial Consulting, Pharmacies.

Discriminators
Supporting elements that qualify the brand. Ex. Since 1980, São Paulo Region, By Google.

Narrative Guidelines
Brand tone of voice, expressions, and keywords are part of the textual universe of brand communication.

Manifest
An eloquent expression of the brand's voice and personality, conveying its reason for existing in a captivating narrative and emotionally connecting the brand to its target audience.

Tagline/Slogan
Short phrases that aim to communicate the essence or general promise of the brand to persuade or promote products and services.

ANA CASTILHO
ana@minc.space

NANDO ROCHA (DINHO)
nando@minc.space